Bloginfluencer.com is the weekly chart that ranks the global influence of Fashion Bloggers in the World.
Out task was to design Bloginfluencer with the media buyers in mind. There was a need to compare bloggers to make better decisions about communication campaigns. Bloginfluencer is entirely based on objective and public data, no subjective judgments nor personal opinions are taken into any account. The rank is calculated using a proprietary methodology that automatically analizes all the influence factors: the blog traffic estimates by Alexa, the backlinks count according to Alexa and Google, the importance of the website measured by Google PageRank, the number of indexed pages on Google, the number of Instagram followers and posted media, the number of likes and users talking about the Facebook page, the number of Twitter followers, the number of YouTube videos, subscribers and views and the number of followers and +1 on Google+